Create a Stable, Profitable Tourism Business

Learn how to do effective marketing and efficient operations through self-guided online training, live webinars, and Q&A support.


Learn How to Do Effective Marketing

Start Making More Money

Small business tour operators turn to Wise Training Owl when they are:

  • Tired of feeling like they’re wasting time and money on marketing.
  • Scared their business is too dependent on TripAdvisor and are committed to try other proven marketing ideas.
  • Struggling to get enough 5-star reviews to rank above competitors who are stealing too much business.
  • Stressed their sales are not stable enough to do the things they want to do in their personal and professional lives.
  • Overwhelmed by all the marketing tips out there and just need to know what works best for small businesses that sell experiences.

Watch: Our founder explains who we help and why it works.

Why Small Businesses Love Us

Jennifer M.

“I can attest this site is WELL worth the money! Danielle’s marketing savvy is absolutely astounding and unequaled by ANYONE else I’ve met, worked with, paid, or spoken to in the 6 years since we opened! Unquestionably the best marketing dollars we have ever and probably will ever spend!!”

Lisa M.

“Before I started here I was just guessing what to do and watching a lot of podcasts to learn about social media. One of the best decisions I have made has been joining this site. I like that I’m learning while spending less time and money, and getting way better results than I had on my own!”

Kim A.

“I have to say the entire subscription is my absolute saving grace. Learning what to do and what not to do has been a time saver because marketing really does take me less time now. Your training is all-encompassing and a life saver. Worth every dime and then some!”

Help Every Small Business Needs

You don't need to have any marketing experience to make a lot of money doing your own marketing. You just need to know what works for small business tour operators. We don’t lock our customers into contracts, but most stay with us for years because we are better than the alternatives:

What You'll Get

  • Unlimited access to 28 marketing training courses with videos.
  • New training published every month.
  • Email updates for new training, weekly tips, and relevant industry news
  • Invitiations to join live Ask Me Anything Q&A webinars
  • Q&A support via live chat, live webinars, and email

Why We're Better

  • We've done 8 years of continuous research and testing on real small businesses that sell experiences, so you can trust our training works.
  • Our Q&A support is fast, competent, and available almost 24/7/365, including most evenings, weekends, and holidays at no extra charge.
  • We'll show you how to measure your results, so you'll KNOW that our training more than pays for itself.

Consider the Possibilities

What would you do if your marketing generated tens of thousands of dollars in sales over the next year? How about take that vacation you’ve been needing? Build that expansion you’ve been dreaming about? Start renovating? Open a new location? Hire new employees to take the load off everyone else? Pay off loans? Save for retirement? These are things our members have been able to do.

What you'd really be doing is creating stability for you and your employees' families, your customers, and the communities who depend on your business. Having stable income means you can afford the things you need and plan for the future. You can all sleep well at night knowing your paychecks are not in jeopardy. It’s hard to put a value on the reduced stress and increased happiness created by stability, but we suspect this is why our subscribers describe Wise Training Owl as a “life saver” they couldn’t stay in business without.


Training That Pays for Itself

Act now to take advantage of our Early Bird options exclusively for tour operators in Hawaii!

Remind Me Later


Sign up to get an email alert when we start releasing the exclusive “Tourism” version of our most profitable courses.

Cost: Free

Email Me When Exclusives Are Ready

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Cost: Free


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Monthly Subscription

  • Unlimited access for 30 days to every small business course and video we publish— plenty to learn until our Tourism exclusive courses are released!
  • Automatically receive the exclusive courses as they’re released
  • Invitations to join Ask Me Anything webinars
  • Q&A support in live chat, live webinars, and email

Cost: $300 per month
Early Bird Discount: $200 per month (a $100 savings!)— risk free, no contract


Get Started Today