Helping Small Businesses Grow
Our goal is to help small businesses learn how to be as profitable as possible. This allows you to create longterm stability for your employees, their families, and the communities that depend on you.
By providing on-demand, online training courses on how to do effective marketing and efficient operations, we help small businesses become self-sufficient, save time and money, and grow in a stable way.
Our success is dependent on our members' success. As such, we only publish training we've tested with real small businesses in multiple scenarios, so we can be sure it wasn't a one-hit wonder.
If you’re looking to grow your business, dive into one of our course bundles, and we'll show you how to replicate others' success for yourself!
Expert Q&A Support
Unlike many companies, here, you'll get real answers to your questions from a native English-speaking human, who has actual experience with your topic!
Websites never close and social media doesn’t stop, so we know your most urgent questions won't necessarily fall within regular business hours. Our staff works remotely from virtual offices on flexible schedules, so we can support you when you need it, at almost any day or time of the year on live chat, email, or webinars.
Wise Training Owl was founded by Danielle Glick in 2016, but the roots of it started with its sister company, DGdesign LLC, way back in 2010. That's when Danielle began creating and testing marketing strategies tailored to increase sales for small businesses.
Through many happy client referrals, DGdesign was getting more new client requests than Danielle could possibly serve, so in 2014 she started turning her proven strategies and steps into online courses anyone could implement for themselves. By 2016 the online training part of her business had grown into its own brand, Wise Training Owl.
Some members have been with us since our first course was published in 2014! Read why small businesses love us.
June 2010: DGdesign, LLC, is founded by Danielle Glick as an online advertising agency.
November 2014: DGdesign starts offering training.
September 2016: DGdesign rebrands their training as “Wise Training Owl” with the launch of WiseTrainingOwl.com.
Nine years of testing social media features, creating ads, writing email newsletters, and analyzing sales has taught Danielle the marketing techniques that work to increase sales for any small business— particularly those selling experiences via online reservations, tickets, bookings, or contact forms. Working with new small business owners and experienced franchisees with multiple locations all over the U.S. has exposed Danielle to the wide variety of challenges small business owners face. Danielle now shares her proven strategies with those who are ready to learn how to replicate others' success for themselves.
As a self-motivated, analytical, yet creative thinker, Danielle's lifetime of experiences have given her the skills to strategize, design, execute, and measure marketing campaigns that meet sales goals.
If we start from the beginning, Danielle taught herself how to hand-code her first website in 1996 and has been educating herself on all aspects of digital, social, and Internet marketing ever since. She graduated in 2006 from the University of Cincinnati with an Honors Bachelor of Science in Digital Design, cum laude. Through college classes and co-op jobs, she learned user-friendly interface design patterns, graphic design, typography, and how to create all forms of digital multimedia, including: photography, video editing, audio design, animation, 3D modeling, virtual reality, game design, and creative copywriting.
Before social media marketing existed, Danielle spent the first four years of her post-collegiate career as a User Experience Designer (UXD) or Information Architect (IA) at large corporations and ad agencies. The UXD philosophy that “all content must make sense to the target audience” still permeates her work today.
In 2019, Danielle became one of the first people in the world to become a Facebook Certified Digital Marketing Associate. People who pass this exam must be able to identify the different platforms that make up Facebook's family of products (including Instagram), establish a business presence on them, understand advertising fundamentals, communicate the value proposition of ad features, and understand reporting analytics. With this certification, you can trust Danielle has incorporated Facebook's most profitable features into our training, so you won't have to take the Facebook Blueprint courses, too.
Connect with Danielle Glick on LinkedIn to view her full work history.
Danielle as “Dallas Foodie”
Danielle was perhaps most famously known as “Dallas Foodie”, one of the top independent food journalists/ social media influencers/ food bloggers in the Dallas-Fort Worth, Texas area. From 2009 to 2016, her Dallas Foodie experiences and insider connections gave her firsthand knowledge of how to market restaurants, bars, wineries, and food events and how influencer marketing and public relations works. Read more about how Dallas Foodie built and influenced an audience of over 57,000 organic followers.
Marketing Speaker & Guest Author
Danielle Glick enjoys teaching people in any format, including speaking at conferences, corporate events, and online workshops, and writing articles as a guest author. Her speaking experiences include a national audience at PubCon conference in Las Vegas, Dallas business associations, and local Meetup groups around the world.
“One of the absolute best presentations we’ve had since our inception in March 2009. The information was practical, relevant, engaging and left me feeling very motivated and excited about implementing all or most of the [ideas] that Danielle Glick shared…”. – Stephanie I., Founder and Event Organizer of DFW Social Media Marketing Meetup
“Great, well thought out presentation. Several a-ha moments popped into my head.” – Lance P.
“Practical, concise, interesting, useful, well thought out plan, very well done.” – Gwen D.
“Great presentation. I can use several of these tactics right away. If you missed this one, you missed one of the best.” – Mitch
“Ms. Glick was inspiring and very creative in the use of Internet Marketing.” – Taama F.
“Great presentation!! Well worth the time!!” – Victoria W.
“She was funny, engaging, and informative…perfect!” – Tony C.
Danielle’s previous speaking engagements with links to attendees’ reviews and comments can be found at the following event links:
- Speaker: DFW Social Media Marketing Meetup (Feb. 2013)
- Panelist: DFW Social Media Marketing Meetup (Jan. 2012)
- Speaker and Panelist: PubCon Las Vegas (Nov. 2011)
- Speaker: American Business Women’s Association (Oct. 2011)
- Speaker: DFW Social Media Marketing Meetup (July. 2011)
- Speaker: Dallas Interactive Marketing & Internet SEO/SEM Meetup (Oct. 2010)
- Speaker: DFW Social Media Marketing Meetup (Sept. 2010)
If you are interested in having Danielle speak at your event, please contact us.